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Hi, I'm Mat
I'm a designer, product builder and investor. Currently investing in deep tech startups at Julian Capital and Deep Checks. Also building VC Sheet (the best online investor database) and Pineapple List (the best way to find an agency).
Keep scrolling to see more of what I'm working on!
Keep scrolling to see more of what I'm working on!
I'm a partner at Julian Capital
We're seed VCs who write $500K checks and decide quickly. We focus on deeptech, but invest elsewhere opportunistically.
Submit a pitch
I'm connecting deep tech founders with deep tech investors
Deep Checks is a one stop to spot for deep tech founders to submit their deck to the world's best deep tech investors. We're also building a deep tech job board, investor database and a video series (coming soon).
Submit a pitch
I'm helping founders find the perfect investor(s)
VC Sheet is the largest public investor and fund database on the web. We've also made it easy to browse by your industry, stage, geography and more.
Find the perfect investor
I'm helping companies find the perfect agency
We asked thousands of founders who their favorite agencies are, and turned the list into a service that matches companies with the perfect agency for their next project. For FREE.
Find the right agency
I help people with design, branding and product
Over the years I've helped hundreds of companies big and small through my agency, Magical, with websites, branding, product design and development.
Not taking on projects rn 😢  
I'm helping designers find their inspo
Inspo is a self-curated design inspiration side for designers. Ultimately was my own solution for myself to find new inspo for projects.
Get some inspo
I'm helping Colorado startups raise capital
Submit your deck once and we share it with all the top startup funds in Colorado. We also have the most robust CO investor database.
Colorado startup? Pitch here.
I used to help tennis players play more tennis
Rally Tennis was a mobile app that made it easier to find and play other players in your area, and at your skill level through leagues, groups and tournaments.
Shut down in 2022 😢
I used to help companies provide better perks
Zestful was a programatic debit card you could give to your employees with customizable allowances. E.g. $50 for Fitness, $25 for Coffee, Free Netflix, Free Spotify, etc.
Shut down in 2021 (Thanks a lot, COVID) 😢
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What is TLDR
TLDR is a widget for your website that makes it easy for your customers to know WTF you do.
Give your customers the information they need to convert quickly, all in one beautifully designed package.
"Have you ever gotten lost on a website and thought, "Just give me the TLDR"? That's what we built."
Why you'll love it
TLDR is fast, easy and customizable. Did we mention it improves conversion?
Improve your website conversion
Improve your website conversion
On average, TLDR customers see an improvement of at least 10% on their website conversion rate.
Easily add to any website. No coding.
Easily add to any website. No coding.
TLDR can be added to any website, with just a simple snippet of code. We'll even help you install it.
Perfect on any device
Perfect on any device
TLDR looks great on any device size, including large monitors, laptops, tablets and mobile devices.
White glove service all the way
White glove service all the way
Our team is here to help you through the entire process. We have experts ready to help write copy and install TLDR to your website.
Customers need to know What, Why, Who and How Much. The faster you give it to them, the faster they'll convert.
Who it's for
For anyone wanting to improve their website's conversion.
SaaS
SaaS
Perfect for software companies of all sizes to convert more customers through their website.
eCommerce
eCommerce
Perfect for eCommerce websites looking to simplify their offering for customers, and drive more sales.
Personal Websites
Personal Websites
Who said TLDRs need to be just for business? Create a TLDR about yourself. Host as a widget on your personal blog or website, or as your entire site.
Career Pages
Career Pages
Perfect for Career Pages, and giving a TLDR for a company to outline their benefits, culture and mission.
Agencies
Agencies
Perfect for agencies looking to surface their key offerings in one convenient place.
Pitch Decks
Pitch Decks
Raising capital? Preparing for a presentation? TLDR can be used as an elegant and effective pitch deck format.
How Much does it cost
$999
One-time
For a one-time rate we'll build out a fully-functioning and customized TLDR widget into your existing website.
Our expert copywriters will work with you to make your copy righter.
Integrated to Webflow CMS for you and your team to manage going forward.
$7,500
One-time
Monthly fee per hire dependent on the role
We handle compliance, global payroll, and training support
If candidates are not working out, we'll replace them at zero additional cost
Get Started
Get a TLDR for your website
Fill out the form below, we'll be in touch ASAP.
You rock! We'll be in touch shortly.
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What is TLDR
TLDR is a widget for your website that makes it easy for your customers to know WTF you do.
Give your customers the information they need to convert quickly, all in one beautifully designed package.
"Have you ever gotten lost on a website and thought, "Just give me the TLDR"? That's what we built."
Mat Vogels
CEO, Rally Tennis
Why you'll love it
TLDR is fast, easy and customizable. Did we mention it improves conversion?
Improve your website conversion
Improve your website conversion
On average, TLDR customers see an improvement of at least 10% on their website conversion rate.
Easily add to any website. No coding.
Easily add to any website. No coding.
TLDR can be added to any website, with just a simple snippet of code. We'll even help you install it.
Perfect on any device
Perfect on any device
TLDR looks great on any device size, including large monitors, laptops, tablets and mobile devices.
White glove service all the way
White glove service all the way
Our team is here to help you through the entire process. We have experts ready to help write copy and install TLDR to your website.
Customers need to know What, Why, Who and How Much. The faster you give it to them, the faster they'll convert.